Albertine Brandon is the Commissioning Editor of Blogosphere and a content creator. Her role at Blogosphere includes interviewing some of the UK’s top social media talent for the magazine, curating shortlists for the Blogosphere Awards and managing brand partnerships for Blogosphere events.
Albertine started her blog, AlbertineSarah, in 2012 and shares a combination of style, beauty and lifestyle content across Instagram, Twitter and her blog. She has a combined following of 11,700+ across Twitter and Instagram and has worked with brands such as Sky, Sigma, Daniel Wellington, Campo Viejo and Alpha H.
Find out more about Albertine below:
How did you get into your profession?
I actually applied for my role at Blogosphere (I started as an Editorial Assistant) after seeing it advertised on Twitter. I was initially nervous about applying, as I had only just completed my Diploma in Journalism, but I went for it and got the job based on my experience within the world of blogging and running local events for bloggers.
What is one of your proudest blogging moments?
I think for me it has to be the recent changes I’ve made to my content. I feel like I’ve injected some more personality into my posts, and the feedback has been amazing (I’ve actually started to book in some more sponsored content, which I think may be a result of my content improving!). Working on the Blogosphere Awards this year was also a real highlight for me – Zoe Sugg, Lorna Luxe and Caroline Hirons all under the same roof?! There was an amazing atmosphere at the Awards, and it was great to play a role in making that happen.
How do you get into the creative flow?
There’s only two things that work for me – showers and long walks. I don’t know what it is, but something about running water, or keeping my feet moving for a while, gets my brain working and I tend to come up with my best ideas during these times. I always make notes on my phone when creative ideas come, so when the time comes to sit down and write something I have a bank of half-baked topics to work from.
Which YouTuber/blogger would you like to switch places with for a day?
Oh, Lorna Luxe for sure! She has a wardrobe to die for, an amazing work ethic and is frequently on the most gorgeous holidays. I would love to see what life is like in her shoes for one day, and following her on Instagram is a constant source of inspiration and motivation for me.
What is one thing you wish you had had or known when you first started out? There’s no ‘formula’ to success! Just create what you love and go for it. Meet up with your fellow content creators, and help each other to create the content that you love. Have a plan for what you want to achieve, and consistently create content that drives towards that. Don’t be afraid of introducing yourself to brands, and don’t feel disheartened when you feel like your progress is slow.
Why should people buy a ticket to BorderlessLive?
It’s going to be the perfect place to learn about the industry and gain some inspiration!
Click here to buy your ticket and hear more from Albertine on 6-7th September at Tobacco Dock.